ABSTRACT
This research work is aimed to describe the importance of marketing, one need not to look further than this quoted “marketing is everything and everything is marketing”. The statistical tools the researcher employed to ensure that proper analysis was done in the hypothesis tested by the researcher are; simple correlation analysis. The researcher also discovered that UBA believed that customer is the king in a service organization as such; UBA should embrace customers’ orientation approach in dealing with their customers. Aside most staff of the bank also believed that qualities and skilled marketers are need in a service organization other area which the bank needs to pay attention to is the area of how customers rate the service offered by UBA which to them, it is very low. It was recommended that marketing department of UBA should strive to improve in their performance since the research revealed that the core activities in terms of customers and efficiency service of UBA depends on perform by marketing department.
ABSTRACT
Since the inception of human being, no human being come into existence fully developed with al...
ABSTRACT
Petroleum Profit Tax is a major source of revenue for the Federal Government of Nigeria to meet its statutory o...
ABSTRACT
The diagnostic survey conducted in 2001 into the Federal Government public procurement reveale...
THE BACKGROUND OF STUDY
Unemployment has been one of the most persistent and unmanageable problems facing all industrial countries of the...
ABSTRACT
Construction cost and property development in Nigerian has turn out to be a serious issue as the cost at wh...
ABSTRACT
This study explored the impact of environmental factors on the effective teaching and learning...
ABSTRACT
This research work is conducted on the role of bank of industry in the development of small and medium ente...
Abstract
This research work is aimed at analyzing the impact of village square meeting on agricultural development in Gakem, Bekwarra Loc...
BACKGROUND OF THE STUDY
The coronavirus disease of 2019 (COVID-19) pandemic gripped the world with a sh...
ABSTRACT
The study aim at getting both learners and teachers of shorthand to identify the problems and...